How it works
You tell us the outcome. We handle everything after that.
Most campaigns go from first call to mailbox in a few weeks.
Here’s how it works:
01
Strategy call
We ask what you’re trying to make happen and who you're trying to reach. It could be for referral, renewals, lead generation, or client/donor retention.
From you:
your goal, your audience, and what’s worked or flopped before.
02
The list
A bad address is like mailing a gift to your ex’s old apartment. Expensive, and nobody wins. Bring your list and our data specialist cleans it, or we’ll build one from scratch that’s yours to keep.
From you:
a spreadsheet, or your target criteria.
aim for 200+ accounts
03
The idea and the message
We help pick the item, the card, and the font, and write the message so it sounds like a human. We've done this enough times to help make strong suggestions.
From you:
who signs off on it, and any past messaging you like.
04
Proofs
You get printed samples to verify you like the font, messaging, and layout.
From you:
a yes, or your edits. (We won’t take it personally.)
05
Written, packed, shipped
The machines write, our team assembles every package and letter by hand to ensure everything passes the quality check.
From you:
nothing. Go enjoy some Starbucks.
06
Tracking and monitoring
We'll check in with you with tracking numbers or if you've sent letters, if they've arrived and/or if you've had responses.
From you:
feedback on campaign results.
One campaign rarely does it
One gym session doesn’t get you abs. One campaign rarely closes a long sales cycle. We recommend a sequence.
We bill after each campaign
No deposit. We trust you. Don’t make it weird. We can give you accurate cost estimates up front.
No CRM integration
On purpose. Some things shouldn’t be automated. Like this, and birthday cards from your mom. If CRM integration is a must, we’re happy to recommend someone who does it.